PR Services

The Publicity Packages have been created for ambitious business owners who are smashing it on their social media and in their own spaces, and are now ready to take their visibility up a level, tapping into other people’s audiences and being featured in the press. 

We use our combined 25+ years of PR experience, our well-thumbed little black book, and our subscriptions to various media, podcasts, and journalist requests databases to ensure we are always placing you at the forefront of where your expertise is most needed. Typically all PR pieces are created in house by the client – branded and built in their tone of voice with Spinning Plates acting as the liaison between the company and the media.

All packages seek to position you as the go-to expert in your industry, building on your reputation so that you become the authority in your field, while increasing your audience at the same time.

This might be across print media, digital media, TV, radio, podcasts, guest blogs, or elsewhere. We’ll work with you to understand your story, your areas of expertise, your goals, and create a visibility plan in alignment with your current strategy. 

We currently have three Publicity Packages available:

Silver Starter: £499 a month

Using your existing copy, we’ll support you to tweak and tidy it into an on-fire pitch so it’s exactly what journalists are looking for, highlighting your story and at least three topics of expertise. We’ll issue your pitch to 10 agreed targets a month across print and digital media, podcasts, and other groups. Each pitch will receive a follow up, and you’ll receive a report at the end of each month showing where we’ve pitched to, plus the response. 

- Edit existing copy into a pitch

- Proactively issue pitch to 10 outlets a month

- Follow up with each outlet we pitch, in order to maximise opportunities 

- Monthly report

Going for Gold: £749 a month

As well as everything included in the Silver package, we’ll also start by meeting with you for a PR power hour during which we’ll identify your power topics, create at least three pitches, and build your target list across print and digital media, podcasts, and other groups. You’ll get 15 tailored submissions a month. You’ll also get a reactive press office service, where we receive daily requests from journalists looking for specific comment, and we’ll put you forward for any you are relevant for. We’ll also support you in creating your responses for those journalist requests. 

- PR Power hour to create power topics, pitches and target list

- Proactively issue bespoke pitches to 15 outlets

- Follow up with each outlet we pitch, in order to maximise opportunities 

- Monthly activity report

- Reactive press office to respond to specific requests

- Editorial support with responses

Perfectly Platinum: £999 a month

As well as everything included in the Gold package, we’ll have a regular catch up call to ensure that all activity is in alignment with your current strategy. You’ll get an additional 5 bespoke pitches a month (so 20 in total), and we’ll support your time management by creating and maintaining a database of your reactive responses. We’ll also support your activities by drafting one piece of content for you a month – this might be a press release, interview, or article. Finally, we’ll help you to maximise your results by monitoring your published coverage, as well as teaching your team how to legally share it to further leverage your success. 

- PR Power hour to create power topics, pitches and target list

- Proactively issue bespoke pitches to 20 outlets

- Follow up with each outlet we pitch, in order to maximise opportunities 

- Monthly activity report

- Reactive press office to respond to specific requests

- Support with developing responses via WhatsApp

- Create and maintain database of responses

- Drafting one piece of content 

- Regular catch up call

- Media monitoring and reporting